My recent post, What's Most Important in Accepting a Job Offer?, highlighted the similarities and differences between employers and job seekers on the top reasons people want to work for a company. The number one reason for both groups: A competitive base pay. Salary is important to most job seekers; how important is another question. There are trade-offs that might be more valuable. For example, many years ago, I switched jobs for a 6% salary cut, but better benefits and corporate culture, as well as greater growth potential. It turned out to be a very good career move.
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